Model Plans · every Monday
Each week Dealer Insights gives every new model a verdict: Add, Hold, Cut, Fix first or Low supply, with two or three actions. Behind it: days of supply against the local market, share of the ad budget against share of the lot, shopper views per car, CRM demand, matched sales and merchandising problems.
Joins Google Ads, your website, your CRM and DMS, and the local market
Every model, one table
One real Toyota store, week of Sep 29, 2026, store name removed. Eleven models were short on supply; one was ready for more ad money.
One model, all the way down
The verdict and its actions, supply against the market, shopper views per car, CRM demand, the searches it showed up for, and where its price sits against every similar truck nearby.
Add
Selling faster than the market and under-funded for its share of the lot.
Hold
Spend and supply are in balance.
Cut
Spend is ahead of what supply and demand can use.
Fix first
Price, photos or the feed need fixing before more money will help.
Just ask Insights IQ
Every model's verdict, and the full plan for any one model, is one question away in Insights IQ. Ask "what should we do with our RAV4?" and you get the verdict, the actions and the numbers.
See Insights IQ See sample reportsFAQ
Every Monday, for every new model with enough cars for sale to judge.
Dealer Insights' model plan engine, from your own data plus the local market. Insights IQ explains the verdict; it never makes one up.
Days of supply against the local market, share of local sales, search and listing-ad spend against stock share, shopper views per car, CRM leads and sales, matched sales, and photo and price problems.
Model Plans cover new cars. Used inventory is covered by the Marketability Report and the vehicle profile.
Start with the free audit and we'll walk through your models on your own numbers.